Built teams and systems for a national retailer
Led product sales teams, stood up call centers, created call-center software, and owned the sales and after-sales technology supporting billions of dollars in annual vehicle sales.
SVP of Product · Automotive Technology
See how I work
Product leadership at scale. Hands-on where it matters.
Product executive with 17+ years in automotive retail and 11+ years in product management—building teams, leading multi-product portfolios, and staying close to the work from customer problem through launch.
17+
Years in automotive retail
11+
Years in product management
200+
Cross-functional team members led
29+
Products managed & built
01 — How I work
Listen first.
Solve the right problem.
I do not force a rigid framework onto a company, client, or team. I listen to customers, frontline operators, leadership, and the data—then adapt the process to the problem in front of us.
Give me a real problem. I will make it clear enough to solve, align the right people, and build the smallest lovable path forward.
- 01 Listen
- 02 Frame the problem
- 03 Adapt the path
- 04 Build, learn & scale
02 — At scale
Built from the ground up.
Led at portfolio scale.
Two chapters that shaped how I build teams, portfolios, and products inside complex automotive organizations.
Lead the full product portfolio
Run internal and customer-facing products, including AI-powered dealer tools and white-labeled marketplace software for dealerships, dealer groups, OEMs, lenders, and large enterprise clients.
Websites & Products / 03
Executive by day. Builder always.
Three selected builds showing the range—from civic intelligence and consumer AI to a commerce brand. The complete gallery contains nine websites and products.
Westlake
Pulse
A clear signal in the noise of local change.
Tracks permitting, planning, and development activity so residents can understand what is changing around them. Ask AI turns a public-record maze into a plain-language answer.
Open Westlake Pulse ↗Slumber
Spark
A bedtime ritual that begins with a child.
Personalized stories with custom narrators, illustrations, and audio narration. A few thoughtful inputs become a one-of-one adventure in about a minute.
Open SlumberSpark ↗Artist
boxxx
A beauty brand designed like a departure board.
A jet-set inspired consumer beauty brand with travel-themed palettes, botanical lip oils, and premium brushes, built in collaboration with Gina Simone.
Open Artistboxxx ↗04 — The manifesto
Start with the
real job.
Ship lovable.
Build systems.
Measure outcomes.
Before features, get specific about what someone is actually trying to accomplish. The job defines the product.
Velocity is a feature. Evidence drives the next move. Reusable components, repeatable processes, and automation compound.
05 — Measured leverage
The proof should
change the room.
28%
Lift in lead-to-sale conversion on a selected professional program
2.3x
Increase in qualified leads on a selected professional program
200+
Cross-functional team members led across product, engineering, QA & ops
29+
Products managed or built across AutoNation, CarSaver & independent work
06 — The invitation
Bring the hard problem.
I welcome conversations about automotive technology leadership, product organizations, advisory opportunities, and ambitious websites or digital products that need to move from idea to launch.
